Archive for the ‘seo’ Category
A Job Board Nightmare?
Posted by JasonHe thought (and hoped) it was just a bad dream. Little Johnny just wanted to find a job, but he got lost in a universe cluttered with a million new job boards.
He woke up, it wasn’t just a dream, as 25,000 will go live this week.
While I have never claimed to be a “jobs” SEO expert, I’ve had several conversations the past couple of months with recruiting industry peers and there continues to be a lot of confusion and questions about what goals Direct Employers is trying to accomplish with the .jobs domain.
Yet Another Attempt for .jobs
Posted by JasonNo, it’s not a late April fools joke. The millions of pages online from other job boards and career sites apparently aren’t enough, as Direct Employers is moving into a joint venture with Employ Media and and will be adding tens of thousands of dot-jobs boards and pages.
In a post written 3 months ago, “Rest In Peace .jobs“, there were 10 reasons outlining the lack of adoption since the .jobs inception over 4 years ago. Although there was no official funeral, one could classify the latest announcement as a rebirth given the rules of the game (.jobs) are changing completely from what it was intended to be.
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2010 Recruiting Budget Themes
Posted by JasonTalk to most corporate or agency recruiting leaders and you’ll likely hear the same thing regarding recruiting budgets for 2010… Flat from 2009. A majority of firms reduced their budgets in 2009, so the definition of flat is still down from 2 years ago. While experts predict retention will be the #1 problem organizations face once the economy turns, this makes the budget situation an interesting dilemma.
Here are a variety of ways to make the most of your recruiting budget in 2010, and help position you for the predicted hiring increase:
- Self fund new initiatives. Assess your processes, identify breakdowns and unnecessary steps, and fix them. With the savings or increased productivity, you should be in a position to fund new opportunities so you don’t find yourself behind your competition.
Jobs2Web Named in 2009 Inc. 500
Posted by JasonInteractive marketing solutions provider Jobs2Web today was ranked #228 on the Inc. 500 - an exclusive ranking of the nation’s fastest-growing private companies. The list represents the most comprehensive look at the most important segment of the economy—America’s independent-minded entrepreneurs.
Even though job aggregator sites and job search engines have been around for years now, they have a significant number of challenges that come along with the benefits. The irony is… almost all claim to be the largest, the first, have the most jobs, etc. We’d expect that, right?
What you might not expect is what you find when you take a closer look at what’s happening.
The Good:
- For candidates, you get to go to one site and search jobs that are online everywhere, from job boards and search firms, to corporate career sites.
- For recruiters, there is an opportunity to beat out the competition with the bidding model (pay-per-click) which is fairly common. In addition to that, you can typically send these sites a XML feed of your jobs so you don’t need to post them, saving you time. You also get candidates directly to your site, bypassing the rest of the garbage (explained further below).
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A Search Engine for the HR and Recruiting Community
Posted by JasonGoogle. What would we do without it… Remember when?
Search engines have made a significant impact to Human Resources and Recruiting. As an example, the last statistic I saw was 4-5 million job related searches are conducted every day. HR and Recruiting professionals also use search engines for a variety of job related reasons including researching vendors to reading hot topics on blogs. Thanks to TalentBar, that has become more convenient.
The TalentBar search engine is a custom Google search engine.
Using SEO as part of your Interactive Recruiting Strategy
Posted by JasonI’ve had the opportunity to explore and test a variety of SEO-based tools and theories in recruiting, and have published a series of posts on this topic with the business results after implementing. And over the past couple of years there has been a lot of buzz about SEO for jobs and recruiting, job seeker behaviors, and the future of job boards.
Doug Berg, Founder & Chief Innovation Officer at Jobs2Web recently published a whitepaper on SEO for Recruiting that is worth taking a look at. Doug highlights several key factors to consider in an overall interactive recruitment marketing strategy.
Doug Berg, Founder and Chief Innovation Officer of jobs2web writes about the 100+ million job related searches on google last month. I also recently shared some great successes with capitalizing on this opportunity - and the results after implementing the product.
Internet entrepreneur Darren Bahnsen has announced the launch of College Jobs Network, a FREE comprehensive online resource designed to make job searching easier for employers and recent college graduate job seekers. Unlike mass job search engines, the College Jobs Network is a niche job posting board connecting small and midsized businesses with recent college graduates.
With the announcement earlier this week, Fortune 500 companies will share Resumes.
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